This is my second post of my Changing Brands series.
To read my first post, “My Story,” go HERE.
Here are some facts and the history behind the company. I believe you should know the background about a company and what it stands for before you commit to using it and especially before you represent it!
So what exactly is Shaklee? What makes it so great?
As the #1 Natural Nutrition Company in the U.S., we’ve been making people healthier for over 50 years. And we’ve made it part of our job to make the planet healthier along the way. We were doing it back when green was just a color and biodegradable was barely a word. In fact, as early as 1960, we made one of the first biodegradable household cleaners ever.
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Dr. Forrest C. Shaklee, Sr., Shaklee Founder, with original Basic H |
And we were the first company in the world to obtain Climate Neutral certification and totally offset our CO2 emissions, resulting in a net zero impact on the environment.
What is the Shaklee Legacy?
For 50 years, Shaklee Corporation has been leading the way in natural health products and sustainable business practices. In 1915, Dr. Forrest C. Shaklee created “Vitalized Minerals,” one of the first multivitamins in the world. When he founded Shaklee Corporation in 1956, he helped pioneer both the nutritional supplement industry and a distribution method that rewards word-of-mouth referrals.
When everybody else was celebrating plastic and synthetic materials, Shaklee turned to nature - finding the purest natural ingredients for vitamins and making one of the first biodegradable household cleaners ever.
When everybody else was spending their marketing dollars on advertising, Shaklee invested what would amount to billions of dollars in rewards for people who spread the word - not to mention millions of dollars in research and development.
Shaklee Corporation continues to lead the way in the belief that the health and prosperity of people and the planet offer the greatest hope for a better world.
Shaklee Corporation continues to lead the way in the belief that the health and prosperity of people and the planet offer the greatest hope for a better world.
Shaklee is the #1 Natural Nutrition company in the U.S. Why?
- · Over $250 million invested in clinical testing, research, and development
- · Over 83,000 tests annually for product quality
- · Over 100 scientific papers, 90 of them published in peer-reviewed journals
- · Quality far beyond industry standards
Shaklee is living in harmony with nature.
Following Dr. Shaklee's advice, we draw from the wisdom of nature in everything we do. We make products from the purest natural ingredients and we go to great lengths to keep out pesticides, contaminants, and other unnatural things that simply don't belong there. But we are also dedicated to protecting and preserving our environment. Shaklee was the first company in the world to be Carbon Neutral – we operate with net zero impact on the earth. Our world headquarters is a renowned model of environmental responsibility. We make products that are gentle on the planet. And we do not test on animals.
Shaklee is about passing the word.
We’re about doing what’s right.
- · In three years, Shaklee planted more than one million trees.
- · We sponsored three North Pole expeditions to measure the impact of global warming.
- · 7 of Time-Life Books’ 25 Greatest Adventures of All Time were powered by Shaklee products.
- · Our donation of environmentally friendly cleaning supples were used on-board Jacques Cousteau’s research vessles.
- · We’ve donated vitamins and nutrition drinks to undernourished children and earthquake victims.
- · We support the United Nations Millennium Development Goals to promote human rights and end poverty.
- · We partnered with Dr. Wangari Maatai – the first Nobel Peace Laureate recognized for environmental work.
- · We were official sponsors of Earth Day.
- · We donated almost half a million dollars to U.S. hurricane relief.
- · Our annual giving has topped $3 million.
The list goes on and on.
Shaklee is about opportunity.
We offer people who believe in Shaklee products enough to tell their friends about them a unique chance for them to be their own boss, on their own terms, and to work beyond whatever goals they set. We're not just talking about an opportunity to make a huge income. We're talking about an opportunity to spend a huge chunk of time at the park with the kids.
Unlike other businesses, the opportunity is yours no matter where you live, whether or not you went to college, or what your resume looks like. Unlike other businesses with glass ceilings and salary caps, there is no limit to where this opportunity can take you. Unlike other businesses that offer a way to make a living, this opportunity is a way to make living better.
Shaklee is about shared success.
Thanks to great vision and smart business practices, we’re a very profitable company. But that’s not the only way we measure our success. We also measure it by how many lives we can help make better. While most businesses thrive on competition, we ask the question, “Why can’t success depend on sharing?”
It works like this: You are rewarded for sharing healthy, earth-friendly Shaklee products with others. And you’re rewarded even more when you help others do the same. The more successful those people become, the more you benefit. And sure, the more we benefit. Because sharing makes everyone’s share more valuable.
But there's more to it than just sharing financial reward. We're sharing products and a way of life that truly makes people and the planet healthier. We believe this is the start of a revolutionary business and social model.
Shaklee is about a better world.
The principles on which we were founded over 50 years ago are more relevant today than ever before.
That's why we're all in this. We believe we're part of a movement to make people and the planet healthier. But most importantly, all of us at Shaklee are in this because we want to do our small part. And each of our small contributions put together will create the major change we wish to see in the world.
Shaklee’s is naturally safe and proven effective.
For over 50 years, generations of families have counted on us to do what no other company can do quite like us: make products that are naturally safe AND proven effective.
Our mission at Shaklee is to provide a healthier life for everyone and a better life for anyone. We do it by making natural products that are so exceptional you just have to tell your friends. Everything that goes into each Shaklee product is designed to improve health, work without compromise, and be gentle on the planet.
At Shaklee, we don’t just promote health and wellness. We practice it. We have some of the best and brightest, the most innovative, and the most passionate working together developing products the support our mission of providing a healthier life for everyone.
When you choose Shaklee, you know three things will always be true:
It is always safe.
It always works.
It is always green.
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Watch this video about the Shaklee Difference.
Ready to start using Shaklee products in YOUR house? Visit my store HERE to become a member and start shopping! Changing brands can change your life!
Want to learn more about how you can have your own business? Email me or visit my website for more information. I would love to have you join our team!
Come back tomorrow for Part 3!




